Over three days, this venue became a carnival hotspot for more than 200,000 car enthusiasts. Countless passions, innovations, and dreams converged in Foshan, weaving together a true “energy hub” that belongs exclusively to Chinese automotive culture.

The 2025 APAxpo Foshan Modified Auto Show concluded successfully amid widespread anticipation. This three-day grand event not only ignited Foshan’s enthusiasm but also left a profound impression on the industry, society, and consumers alike. Looking back at the scene—from celebrity appearances and cross-border dialogues, to hall-of-fame classic modified cars and trendy new energy models, from extreme drifting and simulated racing, to Asia’s top-tier automotive detailing competitions and the fervent collection of car models—APAxpo, through its all-round presentation, interpreted the in-depth logic that “culture is the soul of modification, and culture drives industrial development.” Here, there was passionate excitement, cutting-edge trends, and unforgettable stories. APAxpo has allowed us to witness the evolutionary journey of China’s automotive modification sector—from a niche hobby to a mainstream phenomenon, and from a personal interest to a thriving industry.

As the annual focal point of the modification industry in 2025, APAxpo gave the world a glimpse of the boundless possibilities of Chinese automotive culture over three days.

This expo covered an area of over 100,000 square meters, where more than 1,000 brands across categories such as modification, auto parts, car models, and trendy peripherals made their appearances together. Over 3,000 classic and cutting-edge modified vehicles were showcased in a concentrated manner, while nearly 100 cultural and industrial activities unfolded continuously.

More than 300 figures including celebrities, industry experts, and KOLs interacted with millions of fans both online and offline. The expo’s influence extended across the entire Greater Bay Area and radiated to the rest of the country. According to incomplete statistics, the number of visitors to the expo exceeded 218,000, over 400 media outlets covered the event, and the online topic views reached 1.5 billion.

From JDM (Japanese Domestic Market) to CDM (Chinese Domestic Market), and from car enthusiasm to community gatherings, APAxpo showcases the diverse expressions of automotive culture through its all-encompassing exhibition areas. Young visitors find their unique “automotive identity” here, and beneath the exterior of the cars, they also gain an understanding of a distinctive lifestyle.

New product launches have become a signature segment of the expo. Brands such as Labocosmetica, Crystal, It’s Win, and Dachejia (Big Car Home) have chosen APAxpo as their premiere stage, further confirming that APAxpo has emerged as the most trusted preferred platform for new products in the industry. This venue is evolving into the optimal bridge connecting users and the market.

TVB Best Actor Benjamin Yuen and Best Supporting Actor Lam Tsz-sin made appearances at the expo. They not only brought their personally collected modified cars but also fostered a deep, mutual connection between fans and idols, as well as between automobiles and culture. Additionally, international top-tier guests such as Hiroshi Tamura and Sean Lee, along with a group of KOLs (Key Opinion Leaders) with millions of followers, joined forces to create an all-round carnival experience for fans both online and offline.

The All-Star Drift Show, Sim Racing Festival, and Off-Road Skill Competition ignited adrenaline. Spectators felt the ultimate charm of “unity between driver and vehicle” at the race track and experience zones.

The automotive model zone was incredibly popular, with limited-edition models like the FL5 TCR and domestic Tank 300 model becoming hot items in the collector’s circle. A model is not just a scaled-down machine, but also a “key to entry” into automotive culture. It allows more people to approach automotive culture in an intuitive and relaxed way, serving as the first step for young people to love and understand cars.

Interwoven with three days of highlights, APAxpo is not just an exhibition, but a cross-border cultural feast spanning modification, trends, art, and entertainment—offering both the industry and the public a comprehensive view of the modification sector.

In the past, cars were merely a means of transportation. Today, however, consumers crave more than just travel convenience—they seek an expression of attitude and identity.

APAxpo offers consumers an entirely new cultural atmosphere. Here, young visitors do not just “look at cars”: they experience speed and passion on the drift track, immerse themselves in the joy of control during sim racing, and discover trendy symbols at the automotive detailing master competition.

Cars are redefined here as “containers of lifestyle”—they embody a mood, a form of expression, and also a social symbol.

For countless young people, APAxpo is not just an exhibition, but a passionate youth carnival.

The significance of APAxpo extends far beyond being just an exhibition. It plays a crucial role in advancing the upgrading of the modification industry.

Culture is industrial momentum: The rise of modification culture is driving the upgrading of the entire industrial chain. As consumers crave personalization, enterprises must continuously innovate in sectors such as auto parts, coatings, design, and intelligent modification.

A new ecosystem of cross-border integration: Modified new energy vehicles have become a focal point, demonstrating the future development direction of the modification industry. Modification is no longer exclusive to traditional fuel-powered vehicles; instead, it will work in tandem with new energy, intelligent mobility, and trend culture to shape a new market.

The expo sends a clear signal— the prosperity of culture drives industrial iteration, and industrial upgrading in turn feeds back into the growth of culture.

For participating brands and manufacturers, this is not just an opportunity to showcase their offerings, but more importantly, a platform to realize their value.

Precise connection with target groups: This venue gathers consumers who truly love automotive culture— the most potential user group in the modification industry.

The best stage for new product launches: Manufacturers can bring their new products to the market in the shortest time and obtain real feedback.

Amplified brand influence: Leveraging APAxpo’s industry influence, exhibitors’ brands can gain visibility across the country and even globally.

Exhibitors’ choice to participate is the greatest trust in APAxpo. Conversely, the success of the expo is also inseparable from their full dedication.

The modification industry is often labeled with “individuality” and “speed,” yet the Foshan Modified Auto Show demonstrates its deeper social significance.

Popularization of safety awareness: Guest Lam Tsz-sin put forward the view that “safety is more important than being eye-catching,” reminding that modification is not just about external flamboyance, but more about striking a balance between passion and rationality.

Automotive modification culture originated overseas, yet in China, it is radiating a unique vitality. The success of APAxpo signifies that China’s automotive modification culture is stepping onto the global stage.

The successful conclusion of APAxpo would not have been possible without support from all parties. We would like to thank every exhibitor for their trust, the media and partners for their assistance, and the audience for their enthusiastic participation. It is this collective effort that has made APAxpo the most influential exhibition in the industry.

What is even more noteworthy is the growth of the APAxpo team. From planning to execution, and from content curation to experience optimization, every team member has dedicated their hard work and passion to shaping the exhibition into an industry benchmark.